CPG/eComm Payback Period Model – Free Template

Create an Efficient Payback Period Model With Our Free Template

This easy-to-use template is designed to help CPG and eCommerce businesses gain a clear understanding of their customer acquisition cost (CAC) payback periods.

By simply inputting key metrics such as average order value, expected product costs, marketing expenses, and customer reorder rates, you’ll instantly see how long it will take for your customer acquisition costs to be recovered.

The template allows you to explore multiple scenarios, helping you forecast profitability and optimize your customer acquisition strategy with more confidence. Perfect for startups and growing brands looking to fine-tune their financial models.