Should my DTC Brand Sell on Amazon?
Learn how Amazon Marketplace works, and if it’s good for your DTC Brand
View the workshop
Hear an honest breakdown of the pros and cons of selling a DTC brand on Amazon, along with a discussion of risks and common concerns.
We will answer questions like:
- Why should I sell on Amazon?
- How does Amazon marketplace work
- Will Amazon steal my product?
- Which is better, Vendor Central or Seller Central?
- What does it cost to sell on Amazon?
- How does Fulfillment by Amazon work?
- How do I advertise on Amazon & what kind of budget do I need?
- How do I get to the front page of Amazon search?
- What kind of customer data does Amazon Share?
Can you recall how many packages you got from Amazon in the last month? Amazon has become so integrated with our society that it accounts for ~40% of ALL eCommerce. Every day, more and more brands are selling on Amazon, and more and more consumers are using it as a platform to find fitting products for themselves. But should YOUR brand start selling on Amazon? What are the pros and cons? That’s what we will help you figure out during this workshop.
Watch above to learn about why you should or shouldn’t sell on Amazon, the nuances, and the general logistics.
We answer questions like:
Why should I sell on Amazon?
Will Amazon steal my product?
Which is better, Vendor Central or Seller Central?
What does it cost to sell on Amazon?
How does Fulfillment by Amazon work?
How do I advertise on Amazon & what kind of budget do I need?
How do I get to the front page of Amazon search?
What kind of customer data does Amazon Share?
Rob Cromer is Managing Partner of Aisle3, a performance marketing agency delivering e-commerce, analytics and brand-building strategies for Amazon Marketplace vendors and sellers. He is an innovative business leader, technology evangelist, and entrepreneur with a record of steering high-growth companies and disruptive brands to success. He is the co-founder and director of multiple startups in the ad tech, finance, and advertising spaces. Through his work in corporate and entrepreneurial environments, he brings a unique skillset blending strategy, operations, product, and sales experience, along with a deep technical expertise.
Rob has worked alongside senior executives as a strategic partner, consultant, and expert in building revenue across regions. With a critical eye and sharp skill set, he excels at identifying critical pain points and delivering concrete solutions to fuel innovation and growth.
Co-Founder, Managing Partner, Head of Operations and Creative Strategy
Rob Prentice is the Co-founder, Managing Partner and Head of Operations and Creative Strategy at Aisle3, a full-service Amazon growth marketing agency that helps CPG brands improve their product rankings and sales conversion rate through creative optimization, performance media and strategic consulting services.
Co-Founder, Partner and Head of Media Strategy and Logistics
Riley Corr is the Co-founder, Partner and Head of Media Strategy and Logistics at Aisle3, a full-service Amazon growth marketing agency that helps CPG brands improve their product rankings and sales conversion rate through creative optimization, performance media and strategic consulting services.
Paul Bianco [Event Moderator]
Paul Bianco is the Founder & CEO of Graphite, a leading provider of finance & accounting services for early-stage companies.
Prior to founding Graphite in 2016, Paul was an Investor at ffVC, an early-stage VC fund based in NYC. While at ffVC, Paul helped dozens of his portfolio companies build easy to understand and intuitive financial models with a focus on efficient use of funds pre-product/market fit and deeply understanding unit economics post-product/market fit. As an investor, Paul worked closely with companies such as Plated, Owlet, Socure and Distil Networks.
Paul is Certified Public Accountant and has a background in venture capital, scaling startups, mergers & acquisitions and financial modeling.
Aisle3 is a performance marketing agency delivering e-commerce, analytics, and brand-building strategies for Amazon Marketplace vendors and sellers. We partner with consumer-facing brands to elevate sales and profitability through strategy and insights, creative optimization, and performance advertising. Using our exclusive S.O.A.R. (Strategize, Optimize, Advertise, Report & Repeat) framework, we manage the full process from brand strategy to market analysis, media planning, content development, and reporting to ensure your Amazon Brand is optimized for discoverability and conversion.
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